http://www.cnn.com/2009/TRAVEL/traveltips/10/05/olympics.vacation.planning/index.html
Rio's Olympic bid coup on Friday may have the lyrics to "Copacabana" playing on a loop in your head, but it's still too early to squeeze into a Brazilian bikini -- you can't even book a flight to the 2012 Olympic Games in London yet.
Rio's Olympic bid coup on Friday may have the lyrics to "Copacabana" playing on a loop in your head, but it's still too early to squeeze into a Brazilian bikini -- you can't even book a flight to the 2012 Olympic Games in London yet.
This is a direct address lead and I think it works well with this particular story. This article really is directed to us, the readers. I think the headline does grab your attention even if it slightly ridiculous. The writer writes in such a way that they directly address the reader throughout the article so I thought the lead prepared the reader for that. The lead could have been improved slightly in its opening because the important part is "you can't even book...." The reporter could have used anything they wanted before that.
http://www.nytimes.com/2009/10/05/nyregion/05mcmahon.html?ref=us
She emerges from an apparent coma and kicks her cheating husband in the groin. In a showdown with her daughter, she goes flying to the mat after her daughter smacks her in the face. And, after a black-booted bald man hoists her feet-first in the air, she falls on her back, bouncing slightly in her business suit before splaying helplessly on the ground.
This narrative lead for this article is appropriate because it introduces Linda McMahon, who is the subject of the article. The lead definitely catches the readers attention and also, because it is a blind lead, makes them want to know who exactly this woman is. McMahon has built World Wrestling Entertainment and after reading a bit of the article, you can see how the lead ties in well with who she is. In this situation I thought the lead was really good, because the article is pretty much a feature piece on McMahon.
http://www.nytimes.com/2009/10/05/nyregion/05mcmahon.html?ref=us
She emerges from an apparent coma and kicks her cheating husband in the groin. In a showdown with her daughter, she goes flying to the mat after her daughter smacks her in the face. And, after a black-booted bald man hoists her feet-first in the air, she falls on her back, bouncing slightly in her business suit before splaying helplessly on the ground.
This narrative lead for this article is appropriate because it introduces Linda McMahon, who is the subject of the article. The lead definitely catches the readers attention and also, because it is a blind lead, makes them want to know who exactly this woman is. McMahon has built World Wrestling Entertainment and after reading a bit of the article, you can see how the lead ties in well with who she is. In this situation I thought the lead was really good, because the article is pretty much a feature piece on McMahon.
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